PETALING JAYA, April 8 — In a surreal landscape, seemingly inanimate objects inflate to life. That is the latest campaign animation created by New York-based 3D artist Steven Baltay.

Baltay is known for his hypnotic work revolving around complex 3D artistry that blurs the lines between the real and surreal, logical and absurd.

For luxury leather brand Braun Büffel’s Spring/Summer collection, Baltay pushes the boundaries between reality and the virtual world by merging the two realms.

The campaign is presented as a dreamlike interior world conjured as a manifestation of the design process.

Now fans of Baltay can explore and ‘inflate’ their senses at an artistic pop-up showcase — which ends tomorrow (April 9) — on the ground floor of 1 Utama shopping centre in Selangor.

Visitors can explore and ‘inflate’ their senses at an artistic pop-up showcase on the ground floor of 1 Utama. — Picture courtesy of Braun Buffel
Visitors can explore and ‘inflate’ their senses at an artistic pop-up showcase on the ground floor of 1 Utama. — Picture courtesy of Braun Buffel

Also on display is Braun Büffel’s latest collection, featuring wearable pieces of art dedicated to the art of leather-making. Eye-catching silhouettes and sleek, linear structures are the brand's distinctive elements.

For more details, visit http://www.braunbuffel.com.