KUALA LUMPUR, Dec 8 — The long awaited CX-3, Mazda’s small Cross-over SUV was launched tonight at Bermaz Motor headquarters in Glenmarie. The Mazda CX-3 is an all-new model which completes the Mazda SkyActiv line-up, which hitherto comprises the Mazda 2, Mazda 3, Mazda 6, Mazda CX-5 and the recently launched MX-5. All the models are based on Mazda’s Kodo — Soul of Motion design language and adopts what Mazda calls “Jimba-Ittai” in driving dynamics, which means ‘oneness between Car and Driver.
The Mazda CX-3’s Kodo — design is easily recognisable due to DNA that was established through the recent DNA in the Mazda 2, Mazda 3, CX-5 and Mazda 6 lineage, and carries the by now familiar Mazda signature front grille. Presenting the product overview at the launch venue, Michio Tomiyama, CX-3 Programme Manager stated categorically that the CX-3 was never meant to be a ‘baby’ CX-5, but was designed as a stand- alone model, and is the first model in this new line.
Although the CX-3 is built on the Mazda 2 platform, it is designed to ‘create the standard for the next era’ of automotive users. Targeted for young couples and young families with an active lifestyle, design team pursued essential qualities in four areas — Design and Styling, Packaging, Driving Dynamics, and Class Defying equipment.
In design and styling, I must say that Mazda have achieved their objective with the CX-3. It truly looks good. Next is the packaging, and the CX-3 is well equipped. Mazda appears to have adopted the ‘parts bin’ approach which means the design engineers have the option to pick parts found in other vehicles in the entire Mazda line-up.
This also cuts down development time and cost, resulting in a product with great features at a reasonable price. Translated to the CX-3, we get a heads-up display which is found in the Mazda 3, paddle shifters similar to that found in the Mazda 3, and Mazda 6, the same 7-inch screen found in several of the SkyActiv models, a pretty familiar steering wheel and other parts. We also get Smart Keyless Entry, and a push-button Start/Stop, leather seats, and a powered sunroof, always a favourite with the kids.
Most importantly, the CX-3 gets the 154 horsepower 2.0 litre SkyActiv 2.0G engine, and the same 6-speed SkyActiv transmission found across the range. Attractive and sporty 18-inch alloy wheels help to enhance the CX-3’s overall package. The SkyActiv engine and transmission combination is a sure promise of very good fuel economy, which is also helped along by the electric power steering system.
In terms of driving dynamics, the Mazda CX-3 handles superbly (please read our Australian test drive report). Safety specifications include LED headlights, LED Daytime Running Lights (DRL), ABS with EBD, BA, with DSC (Dynamic Stability Control) and TCS (Traction Control System). Hill Launch assist, which holds the vehicle on a slope for a couple of seconds while the driver switches his or her foot form the brake to the accelerator pedal, is a useful feature. Also included is an ESS (Emergency Stop System). A total of six airbags is standard on the CX-3.
Size-wise, the CX-3 is about the size of a Mazda 2, but rides higher. The Mazda designers claim to have found the perfect ‘sweet spot’ between being low slung and thus more stable, and riding high and thus getting better visibility. As I mentioned earlier in another article on this site, the CX 3 is not about space, but about being an individual who wants something out of the box.
The allocation is 2,000 units for Malaysia for 2016, so if are one of those that want to stand up and be counted, and you have RM135,143.19 (on-the-road with insurance, private ownership), then you should put your money down. You won’t be disappointed.
