KUALA LUMPUR, Oct 25 ― Ninja Joe has decided to change the name of their “P. Ramly” pork burger and remove posters of the product after a Muslim consumer group found it offensive.
The local burger joint, which has outlets in Petaling Jaya, Klang, Seremban and Singapore, also said they had chosen the name when they launched the burger on Hari Merdeka to pay homage to Ramly Burger.
“The Ramly Burger has been in Malaysia for a very long time; it’s iconic. It’s a homage to them,” Ninja Joe proprietor Kelvin Tan told Malay Mail Online when contacted today, referring to the popular burger meat company.
“That’s why we came up with the ‘P. Ramly’. It’s got nothing to do with the actor. It’s purely a coincidence. The ‘P’ is for pork ― ‘Pork Ramly’,” he added.
Earlier today, Malay daily Berita Harian reported the Muslim Consumers Association of Malaysia (PPIM) as demanding action against Ninja Joe over its “P. Ramly” burger, claiming that the name “confused” the public, even though a poster of the product at a shopping mall in Petaling Jaya clearly stated that it was a pork burger.
The paper also reported a woman who claimed that the “P. Ramly” name disrespected the late artiste, Tan Sri P. Ramlee.
Tan said posters of the “P. Ramly” burger would be removed and the product would be renamed.
“We are sensitive to public opinion; we’ll take it down.
“Somebody alerted me today on Facebook and we’re running a poll to see what name we should change to. They gave good suggestions,” he said.