KUALA LUMPUR, March 4 — Uber Malaysia customers may soon be able to pay for their rides with cash, the ride-sharing service’s South Asia communications head Karun Arya said.
Although Uber has yet to make a decision, Karun was quoted as saying that offering both cash and cashless options is a possibility in the Malaysian market where cash remains a popular form of payment.
“We know that Malaysia is just another one of those markets where cash is a dominant mode of payment,” he was quoted as saying by local daily The Star.
“It’s definitely a possibility… it’s one of the 50 other things we’re looking at strongly for Malaysia,” he added.
He used Uber India as an example demographic as to why the company was looking as a cash-payment option, seeing as 908 million out of its 1 billion citizens were reliant on cash.
“So you can’t tap into the potential of that market without localising the product for that market,” he said.
Uber Malaysia currently operates entirely cashless, with users having to save their credit card details in their individual accounts.
The company’s biggest competitor Grab, however, offers both a cash and cashless options to its users.