TOKYO, Nov 11 — Japanese giant Sony hiked its full-year revenue and profit forecasts today on the back of the huge global success of the latest Demon Slayer anime blockbuster.
The company also put the increase down to higher sales of its PlayStation games console and a smaller-than-expected impact from US tariffs.
For the 2025-26 fiscal year, Sony sees net profit of ¥1.05 trillion (RM28.2 billion), an increase of 8 per cent from its previous forecast.
It also increased its operating profit projection by 8 per cent, to ¥1.4 trillion, and its sales forecast by 3 per cent to ¥12 trillion.
Demon Slayer: Kimetsu No Yaiba — Infinity Castle: Part 1, the first title in a new trilogy based on the popular manga series, has been a huge hit.
The anime movie has become the second-highest grossing film in Japan and topped the box office when it opened on US and Canadian screens.
Sony lowered its forecast for the impact of US tariffs to around ¥50 billion, a reduction of ¥20 billion from the previous estimate in August.
In the first half of the current financial year, net profit rose 13.7 per cent year-on-year to ¥570 billion, Sony said. — AFP
