WASHINGTON, March 4 — Former New York Mayor Michael Bloomberg will reassess his campaign for the Democratic presidential nomination today, NBC News reported.

The Bloomberg campaign did not immediately respond yesterday to a request for comment.

The billionaire media mogul adopted a novel strategy for his White House bid, opting out of the first four nominating contests and hoping a US$500 million(RM2.1 billion)-plus ad blitz would generate a momentum-building series of wins in the 14-state Super Tuesday primaries.

Early results yesterday showed him gaining little traction with voters.

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“No matter how many delegates we win tonight, we have done something no one else thought was possible. In just three months, we've gone from just 1 per cent in the polls to being a contender for the Democratic nomination,” his campaign said in a statement. “Our number one priority remains defeating Donald Trump in November.” — Reuters