STOCKHOLM, May 24 — As part of its ongoing promotion of Swedish design and engineering, the car maker shot its latest advertising video with Robyn. The pop singer follows in the footsteps of football star Zlatan Ibrahimovic as the latest face of Volvo's Made by Sweden campaign.
Starring Robyn, the new video aims to promote the Volvo V60, which is equipped with the energy-efficient Drive-E engine.
The advertisement will be aired in Sweden before launching worldwide.
One of the world's best-known Swedish pop stars, Robyn has had a number of international hits over the past decade, including “With Every Heartbeat” and “Show Me Love.” — AFP-Relaxnews
