KUALA LUMPUR, March 31 — Driven by pressure for higher traffic numbers, four of Malaysia’s most established content sites have joined forces to build a new social content site, with the help of AI.

The shift in Malaysian online media consumption and advertiser priorities towards websites that focus on fast viral content has resulted in an unexpected partnership — online portals RojakDaily, Cilisos, SoyaCincau, Soscili, and Asklegal are excited to announce the launch of ambikkau.com, a new social content aggregator news site.

In just three days after a soft launch on 28th March 2019, the site has already garnered 40,000 pageviews, as a dual-language social news site for Malaysians to get their daily fill of: