Carlsberg’s Brewmaster Zoran Gojkovic takes his pairings from the brewhouse to Singapore's boldest tables, with exclusive deals on Grab Dine Out
From Grab to the Table: Turning Everyday Meals into Beer Occasions
Going from craving to table takes just a few taps. On the dedicated Carlsberg selection page in the Grab app, consumers can browse participating restaurants and explore curated food-and-beer pairing deals. Simply pre-purchase a deal in the app and then redeem it at the restaurant to enjoy the exact pairing featured in the campaign. Together, Carlsberg and Grab are making great pairings easier to find and enjoy: one deal, one pairing, one shared table at a time.
Hashtag: #Carlsberg #Grab #BeerPairing
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About Carlsberg Asia
Established in 1847 by brewer J.C. Jacobsen, the Carlsberg Group is one of the leading brewery groups in the world, with an attractive portfolio of beer and other beverage brands. With over 37.000 employees, and with a presence in more than 150 markets, the Group has a purpose of brewing for a better today and tomorrow. Doing business responsibly and sustainably supports that purpose – and drives the efforts to deliver value for shareholders and society.
Carlsberg Asia is a dynamic and diverse region comprising of 8 operating markets: Cambodia, China, Hong Kong S.A.R. (Macau and Taiwan), Laos, Malaysia, Myanmar, Singapore and Vietnam. Altogether we have 35 breweries in operation and some 13,000 employees spreading across the Asian markets. The Asia Regional Office is based in Hong Kong.
About Grab
Grab is a leading superapp in Southeast Asia, operating across the deliveries, mobility and digital financial services sectors. Serving over 900 cities in eight Southeast Asian countries – Cambodia, Indonesia, Malaysia, Myanmar, the Philippines, Singapore, Thailand and Vietnam – Grab enables millions of people everyday to order food or groceries, send packages, hail a ride or taxi, pay for online purchases or access services such as lending and insurance, all through a single app. We operate supermarkets in Malaysia under Jaya Grocer and Everrise, which enables us to bring the convenience of on-demand grocery delivery to more consumers in the country. As part of our financial services offerings, we also provide digital banking services through GXS Bank in Singapore and GXBank in Malaysia. Grab was founded in 2012 with the mission to drive Southeast Asia forward by creating economic empowerment for everyone. Grab strives to serve a triple bottom line – we aim to simultaneously deliver financial performance for our shareholders and have a positive social impact, which includes economic empowerment for millions of people in the region, while mitigating our environmental footprint.
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