LONDON, Sept 24 — The Museum of Everything is self-described as "the world’s first and only wandering institution for the untrained, unintentional, undiscovered and unclassifiable artists of modern times” and "a leading advocate for alternative artists.”

Registered as a British charity, the Museum of Everything has held exhibitions and installations throughout the world in Britain (London), Europe (Venice, Paris, Rotterdam), and Russia (Moscow), which have cumulatively greeted 700,000 visitors. The Museum also creates limited edition books, prints, and merchandise via The Shop of Everything, all of whose profits go to support the museum and its artists. 

The newly established Gallery of Everything in London is the first fixed venue and commercial space in London, its mission just as dedicated to showcasing outsider art. Opening on September 25, the space occupies a former barber shop in Marylebone. All proceeds raised from sales at the gallery will be reinvested in the museum.

The inaugural exhibition, "Journeys into the Outside,” will be jointly curated by former Pulp frontman Jarvis Cocker and James Brett, who founded the Museum of Everything as a nonprofit in the UK in 2009. Amongst the gallery’s visual portfolio: Howard Finster (beloved by members of the band the Talking Heads), St EOM (a self-appointed visionary whose art is not for sale), Juva (a forgotten nobleman who fanatically collected flint stones), and Aloïse Corbaz (portraitist).

The exhibition title gets its name from Cocker’s 1998 Channel 4 documentary about non-academic art; the TV show vaulted the reputation of its featured artists. Rarely shown since, "Journeys into the Outside” will be screened as part of the exhibition, which is on view until November 20. Cocker himself will host a number of talks at the gallery.

The Gallery of Everything will be taking part in this year’s Frieze Masters, from October 5-October 9. — AFP-Relaxnews