NEW YORK, Oct 1 — The online platform dedicated to men’s fashion, mrporter.com, will expand its e-boutique with a selection of products designed for masculine skin, hair and body care.
Today, Mr Porter is enhancing the Grooming section on its online store, which formerly included only a couple of grooming kits. This area of the site now offers a host of creams, gels, lotions and potions designed to keep men looking their best.
As is the case with its fashion offering, Mr Porter’s Grooming store will offer exclusive products, sold individually or in gift sets.
Shaving creams, face cleansers and shampoo from the brand Baxter of California are now available, alongside the Aesop range of natural, plant-based products and a sophisticated integral male grooming kit by Czech & Speake. A total of eight men’s skincare and hair care brands will be featured.
In addition to the new range of grooming products, Mr Porter offers a selection of men’s ready-to-wear apparel and accessories, shoes, watches and luggage.
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