NEW YORK, Oct 27 — Even better than limited editions, products resulting from the collaboration of two very separate worlds generally sell like hot cakes. The good news is that they are not confined to the world of fashion: this year, cosmetics brands have had a lot of fun with such partnerships. Let’s take a look at the must-have beauty collaborations for the year-end holidays.
Kiehl’s & Peter Max
The US cosmetics brand Kiehl’s has called upon Peter Max, known by some as the pope of pop art, to help with its 2015 holiday collection. The artist has redesigned the hallmark bottles for Kiehl’s products based on two creations: “The Cosmic Runner” and the “Holiday Flyers” characters. The result: highly colourful psychedelic packaging.
Urban Decay & Gwen Stefani
In September, the Urban Decay cosmetics brand announced its very first collaboration with a famous designer — the singer and stylist Gwen Stefani. The singer who brought us “Hollaback Girl” has been involved in every step of the creative process, from the shades to the packaging. Urban Decay has now unveiled the result of this collaboration: a 15-shade palette with mainly beige and nude tones, but also black, copper and blue. Available November 22.
L’Occitane & Pierre Hermé
Olivier Baussan, the founder of the L’Occitane en Provence brand, asked Pierre Hermé, the famous French dessert chef, to design a collection of perfumes inspired by the Mediterranean and Corsica. More than just a nose, it was a palette that L’Occitane was looking for to create three new scents: one based on jasmine, immortelle and neroli; a second based on grapefruit and rhubarb; and a third on honey and mandarin. The first two lines are available in eau de toilette, shower gel, body lotion, perfumed soap, hand cream and lip balm, and the third one is available in a hand cream and lip balm. All the products will go on sale on October 28 as a limited edition.
Shu Uemura & Maison Kitsuné
There is often just a small step between the worlds of fashion and beauty. This step has been taken by Maison Kitsuné and Shu Uemura, who have teamed up to create an East-meets-West makeup line. The cosmetic giant’s best sellers and new products have been packaged in offbeat and humorous designs featuring dresses, kimonos, berets, fleur-de-lys and plum blossom. The star products include the iconic Shu Uemura cleansing oil, as well as false eyelashes in red, white and blue, feather false lashes, a brush set, an eye and cheek palette, and a lip gloss. — AFP-Relaxnews