Target unveils Mickey Mouse beauty collaboration

The L’Oreal Paris Mickey Mouse Collection Colour Riche Matte Lipstick. — AFP pic
The L’Oreal Paris Mickey Mouse Collection Colour Riche Matte Lipstick. — AFP pic

NEW YORK, May 17 — Mickey Mouse beauty routines are now a reality, thanks to a collaboration between Disney and Target.

The entertainment giant has teamed up with the retailer to launch a makeup and skincare series inspired by the lovable cartoon character, which, according to Teen Vogue, went on sale earlier this week.

The limited-edition range spans everything from bubble bath to face masks, with standout products including a “L’Oréal Paris Mickey Mouse Collection Infallible Eyeliner” and a “L’Oréal Paris Mickey Mouse Collection Voluminous Extra-Volume Collagen Mascara.” There is also a “L’Oréal Paris Mickey Mouse Collection Colour Riche Matte Lipstick” and multiple Junk Food collaborations, such as a shower gel set, bath pouf, lotion duo and bandana. The collection also features three different face masks, a trio of hand creams and a hand sanitizer, all retailing for under US$10 (RM39.70).

Mickey Mouse fans can expect the character to turn up in a few places this year, as Disney has reportedly mapped out multiple collaborations to mark the iconic cartoon creature’s 90th anniversary. Fashion label Opening Ceremony nodded to the occasion back in February with a fashion show at Disneyland California that was replete with classic Disney iconography, while November saw US beauty brand Kiehl’s ring in the holiday season with a special Mickey Mouse Crème de Corps body moisturiser.

To shop Target x Disney, see www.target.com. — AFP-Relaxnews

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