SEOUL, April 25 — Asus goes head to head with other Chinese manufacturers with its latest mid-range smartphone, the ZenFone Max Pro M1.

India has become an extremely attractive market for smartphone manufacturers and it has not gone unnoticed by the big Chinese brands, such as Xiaomi, Huawei, OnePlus and Asus.

In fact, Asus has just launched its ZenFone Max Pro M1 with similar specs to its main competitor the Xiaomi Redmi Note 5 Pro but with a lower price tag, as well as hosting the latest Android 8.1 Oreo.

Both models share a 6-inch (1080 x 2160) IPS LCD display with an aspect ratio of 18:9, Snapdragon 636 chipset and the same CPU as well as GPU specs.

Advertisement

However, the ZenFone Max Pro M1 comes with a few potential game-changing features, one of them being the massive battery capacity of 5000mAh. Proud of its achievement, Asus released an announcement that clearly explains exactly what this means for its target market in India:

“ZenFone Max Pro offers users up to 20 hours of YouTube video playback, up to 42 hours 3G talk time, and up to 28 hours of Wi-Fi web browsing. On a single charge, users can enjoy playing more: for example, up to 45 rounds[i] of Mobile Legends, or up to 2 seasons of Games of Thrones.”

And that’s not all — once users have binged on their favourite TV series and spoken to all their friends, they won’t have to wait too long before doing it all again as this device will charge with lightning-fast charge times.

Advertisement

“ZenFone Max Pro can charge its 5000mAh battery from 0per cent to 100per cent in just 2 hours and 42 minutes, compared to some rival products with a 4000mAh battery that need well over 3 hours,” the announcement continued.

As for the camera setup, this ‘mid-ranger’ comes with dual rear cameras but features two different configurations. For an entry model that comes with 3GB and 4GB of RAM, the rear cameras will be 13MP and 5MP with the front one at 8MP.

The more premium option, which is supposed to be released soon, comes equipped with 6GB of RAM and will have a higher quality selfie camera (16MP) and a rear setup of 16MP and 5MP.

It seems that the smartphones will be exclusively sold by FlipKart and are already on the website labelled as “coming soon.”

The 3GB/32GB model is priced at 10,999 rupees (RM646), with the 4GB/64GB option retailing for 12,999 rupees. Both are available in titanium grey or black.

The new phones are sure to give competitor Xiaomi a run for its money, where the Redmi Note 5 Pro retails for 13,999 rupees via FlipKart.

Still, according to GSMArena, the most premium edition of Asus’s ZenFone Max Pro (M1) will cost 15,000 rupees, or US$226. — AFP-Relaxnews